The Phrase That Pays Part 5 – YOU

the phrase that pays

YOU The final article in our series of breaking down the phrase “How Can I Help You?”. Earlier we found out that “you” are in fact the most important person, right? However, when you ask the question “How can I help you?”, let’s think about you from both the “I” standpoint and the client standpoint.…

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The Phrase That Pays Part 4 – HELP

the phrase that pays

HELP This is Part 4 in our Phrase That Pays series and the word from the phrase How Can I Help You for today is Help. The Beatles said it best. Help. I need somebody’s help. Not just anybody help. Helping is what sales is all about. Your potential client has a problem. They believe…

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The Phrase That Pays Part 3 – I

the phrase that pays

I Here is the third article in our series The Phrase That Pays – “How Can I Help You?” The word I. Boy, has as my mentor Jeffrey Gitomer schooled me on this one. Please allow me to share his wisdom. Who is the most important person in the sales process? Is it you or…

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The Phrase That Pays Part 2 – CAN

CAN We are on the second installment of our Phrase That Pays. We’re looking at the CAN of How CAN I Help You? What can you do in your business? That’s another layer of what this series is really all about. Again, the “How Can I Help You?” phrase gets bandied about often, but the…

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The Phrase That Pays Part 1 – HOW

the phrase that pays

HOW There’s a phrase that pays in business and we will explore that exact phrase over the next few articles of mine here on the blog. This single phrase will pay you one way or another depending on how you use this phrase. I just gave you one of the words in this phrase. The…

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